When it comes to signage for businesses, there are two main options: indoor and outdoor signage. Each has its own set of benefits that make them ideal solutions depending on the company’s needs. Outdoor signage is intended to draw attention from potential customers who may not even know your business exists yet! These signs typically feature bright colors and eye-catching visuals that can be seen from a fair distance, so they help you reach out to target markets all around your location. Additionally, they act as a beacon when clients need to find you quickly and easily – no more guessing whether or not you’re in the right spot! Of course, this also means these signs must last through all kinds of weather conditions since their purpose is meant for public viewability. Indoor signage offers different advantages including personalization and customization options to reflect the unique vibe of your company’s branding. With this option, businesses have greater control over content placement, size limitations, font choices, etc. And thanks to breakthroughs in digital printing technology like Screen Works equipment, companies can now create graphics with richer resolutions that are perfect when clients come up close. Since these designs often offer interactive elements like QR codes or motion sensors too – engagement levels soar because prospective customers have an exciting experience beyond just reading what’s shown on the sign itself! No matter which route you take for your business' signage needs – both indoor and outdoor signage offer great benefits if used correctly! Make sure you research each type carefully before deciding which one works best for your situation – good luck!